শনিবার, ৩০ মার্চ, ২০১৩

Comprehensive Viva 2-2


CVV 200

Principles of Microeconomics

ECN (111)

 

¨Economics:

¨Microeconomics:

¨Scarcity:

¨Market:.

¨Opportunity costs:

Q. What is demand law?

Q. Why demand curve shifts to the right?

Q. What is demand function?

Q. What is the equilibrium price?

 

Q. What is elasticity of demand?

Q. Explain the range of value that ‘e` takes.

Q. What is marginal utility?

Q. What is productivity?

Q. What are total, fixed and variable costs?

Q. What is marginal cost?

Q. What are imperfect competition, monopoly, oligopoly and monopolistic competition?

Principle of Management

¨Management:

1) Efficiency: 2) Effectiveness

¨The function of management:

¨Managerial skills:

¨Competitive advantage

¨Definition of job specialization:

¨Fayol's principles of management

Q. What is the industry life cycle?

¨International business¨Regional firm¨Multinational business¨Global business

Q. What is decision making?

                                                                                BCN

¨Communication:¨Steps of communication cycle

Q. Mention the merits and demerits of written and oral communication.

¨Demerits of written communication:-¨Merits of oral communication:- ¨Limitations of oral communications:-

¨Types of communication:-*Downward communication. *Upward communication. *Horizontal communication.

*Grapevine.

Q. What is official letter, demi official letter, internal and formal letter?

Q. What is memo? Q. What is report? Q. What are the characteristics of a good report?

Q. What are the major parts of a report?Q. What is agenda?Q. What is a minute?

                                                                                OB

¨Definition of “OB”¨Definition of organization¨Definition Behavior ¨Communication

¨Mc Gregoris theory X and theory Y.

¨Five Models of Organizational Behavior: Models of organizational behavior

Autocratic Model *Custodial Model *Supportive Model

¨ Maslow need’s theory:

¨Motivation drives¨Hertzberg’s two Factors model: Hertzberg’s two factors model are

Motivational Factors

Maintenance Factors

¨Motivational Factors ¨Maintenance Factors ¨Behavior Modification

The manager can find four alternative consequences:

¨Conflict.¨Reasons / why conflict exists:

¨Variable¨Attribute.

                                                                                                Stat 1

¨Types of diagrams:*Bar diagram  *Pie diagram  *Frequency polygon    *Histogram *Cumulative frequency polygon *Scatter diagram

¨Measures of central tendency¨Importance Measure of Central tendency:1. Arithmetic mean

2.Geometic mean 3. Harmonic mean4. Median: 5. Mode:

¨Measure of Dispersion ¨Different Measure of Dispersion:1. Range  2. Quartile deviation 3. Mean deviation4. Standard deviation

¨Kurtosis:¨Correlation¨Regression

…………………………………………………………………………….

 

Management Accounting

 

¨Difference between managerial accounting and financial accounting:

¨ Just in time

¨Total quality management (TQM)

 

 ¨Cost: ¨ Expense¨Manufacturing cost: ¨Mixed cost

¨Job order costing ¨ Process costing:

¨Break even point¨Contribution margin

                                                                                                Stat 11

¨Probability: ¨Experiment:

¨Trial or Event

¨Exhaustive events: ¨Equally likely events¨Independent event: ¨Random Variable: ¨Properties of Bionomical Distribution: ¨Skewness¨Sampling

¨Types of Sampling: * Probability sampling  * Non probability sampling

¨Standard error¨Hypothesis: ¨Null hypothesis and Alternative hypothesis

                                                                                                                                                                                                                                                

Business Law

¨ Law: ¨Business law:¨Contract: ¨Essential elements of contract:

          

¨Consideration

¨Misrepresentation:

¨Indemnity¨Fraud: ¨Classification of fraud:

¨Agency

¨Buyer: ¨Seller: ¨Goods:

¨Sales:

¨Agreement to sale: ¨Partners:¨Company: ¨Types of Company:

 

¨Memorandum of association : ¨Articles of association :.

¨Stock: ¨Share: ¨Difference between share holder debenture holders.¨Debenture

 

Principal Of Macroeconomics

 

Q. What is macroeconomics?

Q. What is business cycle?

Q. What is fiscal policy?

Q. What is monetary policy?

Q. What is aggregate demand?

Q. What is GDP and GNP?

Q. What is price inflation? How can it be kept under control?

Q. What is multiplier?

Q. What is money?

Q. What is stock market?

Q. What is financial market?

Q. What is interest rate or discount rate?

Introduction to of Marketing

 

¨The relationship between 4p and 4c:

Q. What are customer and consumer?

Q. What is Marketing?

Q. What is Demarketing?

Q. What types of marketing management philosophy?

Q. What is industry?

¨Needs: ¨Wants: ¨Demands:

¨Types of market:

Consumer market:

Business market:

 

Q. What is market segmentation?

Q. What is market targeting?

Q. What is market positioning?

Q. What is product?

¨Classification of Product: There are two types of Products:

Consumer Product: Includes

Convenience product    Ex: candy

Shopping product          Ex: Furniture

Specialty product           Ex: photographic equipment

Unsought product          Ex: new innovation

Industrial / Business product.

Q. Describe the new product development process?

Q. What are the steps of product life cycle?

Q. What is the channel of distribution?

Q. What is price?

Q. What is Promotion?

¨Promotion mix: ¨Advertising

¨Publicity: ¨Personal selling:.

¨Sales Promotion:

¨New Product  Pricing Strategy: Two types are

1. Skimming Pricing

2. Penetration Pricing:

 

Business Environment

¨Environment:

¨Business Environment

¨Process of Environment analysis

a) Macro Environment

b) Micro Environment:

¨Benefits from MNCs

¨Technology:            

¨Ecology

¨Ethics

¨Sources of Ethics:

¨Quality Circle:

¨ISO 9000 for Quality Management:

 

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